I dig denim, the denim ocean for winter 2014

i-dig-denim-winter-2014-header

Could we possibly dedicate a series of posts to denim and not to feature a brand whose name is “I dig denim”? Of course not… and you will soon find out that the name is not the only reason for featuring them!
Based in Gothenburg, this denim brand was originally specialized in kids between 2 – 15 years. Since 2012, taking an inverse path than what we, usually, see in fashion, it has expanded into adult’s fashion launching a women line.
This winter 2014 collection takes inspiration from the fabric itself, and from the way it can be mixed and matched to create contemporary yet timeless looks. Denim are paired with sweaters, jackets and beanies for downright relaxed looks. The distinctive jeans fit has been kept from the previous collection, but the garments have been set off with an amazing wider range of new colours.

Potremmo mai dedicare una serie di post al denim e non includere un marchio il cui nome è “I dig denim“, che tradotto letteralmente recita “Io estraggo denim”? Certo che no… e presto scoprirete che il nome non è l’unica ragione che ci ha spinto a parlarvene!
Con sede a Göteborg, questo marchio di denim era originariamente specializzato in abbigliamento per bambino tra i 2-15 anni, ma, seguendo un percorso inverso a quello che siamo abituati a vedere nella moda, dal 2012 ha ampliato la sua offerta al modo dell’adulto lanciando una linea da donna.
Questa collezione invernale 2014 prende ispirazione dal tessuto stesso, e da come può essere mixato ed associato ad altri materiali per creare look contemporanei, ma senza tempo. Il denim è abbinato a maglioni, giacche e berretti per creare uno stile marcatamente rilassato. Lo stile distintivo dei loro jeans è ripreso dalla collezione precedente, tuttavia i capi sono stati proposti in un’ampia gamma di nuovi e sorprendenti colori.

I dig denim winter 2014 campaign

I dig denim winter 2014, grey hooded sweater matched with Alabama blue denim for her, grey knit with blue trousers for him

I dig denim winter 2014

lovely shot from the campaign, the grey Torino unisex knit matched once again with blue jeans

I dig denim winter 2014 campaign

I dig denim winter 2014, great shot from the campaign

I dig denim winter 2014, black and white shades

I dig denim winter 2014, lovely white jacket combined with grey knit and sweat pants.

I dig denim winter 2014, black and white look

I dig denim winter 2014, amazing street look characterised by a unisex black vest and black denim

I dig denim winter 2014

I dig denim winter 2014, the unisex black vest this time matched with a grey sweater and blue denim.

I dig denim winter 2014 authentic blues

I dig denim winter 2014, a combination of jeans, bombers and knits for her. Focus on the branded beanie

I dig denim winter 2014 the denim ocean

I dig denim winter 2014, a combination of jeans, bombers and knits for him

I dig denim winter 2014

I dig denim winter 2014, focus on the characteristi fit of this brand

All posts copyright Fannice Kids Fashion – all right reserved
All photos from I dig denim – permission must be asked before reproduction

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