Pitti Bimbo 82, Simonetta winter 2016 – stop 3
Next to Sala della Rotona, near the main entrance. there is an ancient oval structure originally dedicated to store the explosive material of the fortress: the gunpowder magazine.
It’s a fascinating and sophisticated place, so no wonder that Simonetta has chosen it for presenting to the press and its guests “Let the journey begin”, a short movie produced by Pitti Immagine to celebrate Simonetta’s 40 years at Pitti Bimbo (see it here). It’s a very special birthday that celebrates the record attendance of the brand based in Jesi, which dates back to the first edition of Pitti Bimbo and that has never seen an interruption. In the adorable film, Simonetta comes to life, becomes an animated character and brings a little girl on a journey around the world, through all of the themes of past and future collections. Here’s a selection of the pieces that we’ve seen in Florence.
During the event we had the pleasure to spend some time with the family and to see to the fabulous Simonetta winter 2016 collection. Enjoy.
Accanto alla Sala della Rotona, nei pressi dell’ingresso principale, si trova un’antica struttura ovale originariamente adibita a deposito del materiale esplosivo della Fortezza: la polveriera.
E’ un luogo affascinante e sofisticato, quindi non c’è da stupirsi che sia stato scelto da Simonetta per presentare alla stampa ed ai suoi ospiti “Let the journey begin”, un cortometraggio prodotto da Pitti Immagine per celebrare i 40 anni di Simonetta a Pitti Bimbo (vedi qui). E ‘un compleanno molto speciale che celebra il record di presenze del marchio con sede a Jesi, che risale alla prima edizione di Pitti Bimbo e che non ha mai visto un’interruzione. Nel meraviglioso film, Simonetta prende vita, diventa un personaggio animato e porta una bambina in un viaggio intorno al mondo, attraverso tutti i temi delle collezioni passate e future.
Durante l’evento abbiamo avuto il piacere di trascorrere un po’ di tempo con la famiglia e di vedere la favolosa collezione di Simonetta per l’autunno inverno 2016. Vi mostriamo qui una selezione dei capi che abbiamo visto a Firenze.

Simonetta winter 2016, fully in love with this furry pink hair band by Simonetta matched with an impalpable dress characterised by a tulle overlay embroidered with stars and bears.

Simonetta winter 2016, short sleeved tulle dress. The fitted bodice flares out and has a gathered skirt with a tulle overlay embroidered with stars, hearts and bears.

Simonetta winter 2016, an adorable doll dressed head to toe in Simonetta. We love the iconic mini lurex hairband with gems and crystals.

Simonetta winter 2016, sleeveless pink dress with an all-over bears print detail. The bodice has a peter pan collar and the skirt has a satin and tulle underlay. Beautiful.

Simonetta winter 2016, another total look for the incoming winter season. The sleeveless dress is combined with pink and white knitted arm warmers made from a very soft textured wool mix.

Simonetta winter 2016, sleeveless white dress with an all-over big pink cirles print. The fitted bodice flares out and has a gathered skirt with a satin and tulle underlay.

Simonetta winter 2016, a knitted total look in black and white characterised by a white big bear face on the front.

Simonetta winter 2016, grey dress characterised by a knitted bodice made in pure new wool and a jersey skirt with bears and letters embroidered on the front.

Simonetta winter 2016, girls pink and white knitted hats made from soft wool. They have a cute pom-pom on the top and an adorable bear face on the front. A must have for next season.
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