Gucci back to school 2016 collection
Gucci back to school 2016 collection shot by Lee Clower
For this winter season, Gucci has realized a children advertising campaign dedicated to back to school. Not only it is shot by one of our favourite photographers, Lee Clower, but it also features some of the baby models we know from Pitti Bimbo. So, no wonder we have literally fallen in love with it!
The Gucci back to school 2016 collection is unconventional, and it surprises for the combination of classic school elements with unexpected materials, colours and patterns. Thus, a brown wool tartan coat with a knitted checked effect is embellished with big orange flowers and matched with a linear navy and red dress. A collegial blue and red tartan dress pops up from under a decorated denim jackets, and is matched with country style ankles boots. The signature “GG” logo print is mixed with ladybirds and beetles to cover school bags and backpacks characterised by original stripes with hearts and geometries.
This is in line with the revamp of the adults collection realized by the Gucci genius designer Alessandro Michele, awarded designer of the year 2016.
Tomorrow Milan fashion week kicks off and we can’t wait for it! See you there!
Per questa stagione invernale, Gucci ha realizzato una campagna pubblicitaria dedicata al ritorno a scuola. Non solo è stata scattata da uno dei nostri fotografi preferiti, Lee Clower, ma vede come protagonisti alcuni dei bimbi modelli che conosciamo dal Pitti Bimbo. Quindi, non c’è da meravigliarsi se vi diciamo che ce ne siamo letteralmente innamorate!
La collezione di Gucci per il ritorno a scuola del 2016 è assolutamente non convenzionale, e sorprende per la combinazione di elementi classici con materiali, colori e modelli inaspettati. Così, un cappotto marrone di lana scozzese viene impreziosito con grandi fiori arancio e abbinato ad un lineare abitino navy e rosso; un vestito in tartan rosso e blu, in puro stile collegiale, fa capolino da sotto una giacca in denim decorata con fiori e farfalle applicate, e viene abbinato a degli stivaletti corti in stile country; la stampa con il logo “GG” viene mixata a coccinelle e scarabei per ricoprire meravigliose cartelle e zainetti dalle originali bretelle con cuori e geometrie.
Uno stile in linea con il rinnovamento della collezione per adulti realizzata dal genio del designer di Gucci Alessandro Michele, premiato nel 2016 come designer dell’anno.
Domani a Milano prende il via la settimana della moda e noi non vediamo l’ora! Ci vediamo lì!

Gucci back to school 2016 - Adorable Italian baby model Zoe wearing one of Gucci back to school 2016 outfit. This is her second Gucci advertising campaign.

Gucci back to school 2016 - A portrait of Zoe during Gucci back to school 2016 advertising campaign shooting. We cannot resist her funny faces!

Gucci back to school 2016 - From right to left: 1. Girl navy and red cashmere knitted dress. 2. Unisex navy and red cashmere hat. 3. Girl 'GG' logo and ladybirds school bag. Photos from Childsplayclothing, Gucci and Melijoe, elaborated by Fannice Kids Fashion.

Gucci back to school 2016 - An outfit for boy characterised by multiple patterns of tartan. We have fallen in love with this funcky hat!

Gucci back to school 2016 - A portrait of a boy baby model during Gucci back to school 2016 advertising campaign shooting.

Gucci back to school 2016 - From right to left: 1. Boy wool tartan padded jacket. 2. Red and white cashmere hat. 3. Boy beige cashmere sweater with bird appliqué. 4. Classic tartan shoes with thunder and cat appliqué. Photos from Childrensalon, Childsplayclothing and Gucci, elaborated by Fannice Kids Fashion.

Gucci back to school 2016 - An unusual combination of tartan and denim for a girl outfit characterised by a beautiful butterfly on the back of the jacket and a coloured pair of ankle boots.

Gucci back to school 2016 - A portrait of a girl baby model during Gucci back to school 2016 advertising campaign shooting.

Gucci back to school 2016 - From right to left: 1. Girl blu and red tartan dress. 2. Girl embroidered denim jacket. 3. Multi colour ankle boots. Photos from Childsplayclothing, Gucci and Melijoe, elaborated by Fannice Kids Fashion.

Gucci back to school 2016 - A boy blue outfit. Love the classic logo schoolbags from Gucci kidswear this season!

Gucci back to school 2016 - Another portrait of a boy baby model during Gucci back to school 2016 advertising campaign shooting. We love these pictures by Lee Clower.

Gucci back to school 2016 - From right to left: 1. Boy blue and red knitted cardigan. 2. Boy blue and red knitted scarf. 3. Unisex beige and yellow 'GG' canvas beetle school bag. Photos from Gucci and Melijoe, elaborated by Fannice Kids Fashion.

Gucci back to school 2016 - A girl adorable grey outfit characterised by a funky monster hat. We are in love with the red shoes with white heart shaped cherries.

Gucci back to school 2016 - Another portrait of a girl baby model during Gucci back to school 2016 advertising campaign shooting.

Gucci back to school 2016 - From right to left: 1. Girl grey dress with frilly trims. 2. Unisex monster faced grey cashmere hat. 3. Girl red shoes with heart shaped cherries. 4. Girl 'GG' logo and ladybirds backpack. Photos from Childsplayclothing, Gucci and Melijoe, elaborated by Fannice Kids Fashion.

Gucci back to school 2016 - All the elements of this unconventional back to school collection at a glance.
Our Gucci kids back to school selection is available online at Childsplayclothing, Childrensalon and Melijoe
All posts copyright Fannice Kids Fashion – all right reserved
All photos by Lee Clower for Gucci, unless specified – permission must be asked before reproduction